Our Ideas

Tulsa City-County Library (video)

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      Projects that depend on fundraising campaigns and donations are best accomplished when they engage the community. We have learned over the years that deep listening, thoughtful exploration, and compelling explanations of ideas are critical to gaining the confidence and support of both project stakeholders and the larger community.

      Our experience includes preliminary project planning for a broad range of public and private clients. We have worked with more than 150 communities and institutions across the United States helping them raise funds and prepare for legislative funding requests.

      A recent example of this experience is our work with the Tulsa City-County Library. The Library is currently raising funds for the renovation of its central library, a Tulsa landmark built in 1965. The renovation will position the building to serve the needs of county residents, organizations, and businesses for generations to come. As the system’s flagship, the library will be designed to meet LEED Silver certification and serve as an example to educate the public about best building practices and sustainability.

      As part of this process, we created the following video with the Library and videographer Ryan Siemers. This fundraising tool establishes the importance of maintaining the library’s role in the city’s urban center; demonstrates how to address current deficiencies such as parking, entry to the building, and internal circulation; and illustrates how to transform the building while preserving its mid-century modern aesthetic.

      Other examples of fundraising tools that we provide include:

      • Creating programming and other predesign documents, including drawings, illustrations, and models that convey the proposed project.
      • Developing promotional literature, display boards, and PowerPoint presentations.
      • Preparing speakers’ packets and press kits.
      • Conducting board workshops to explain the project’s financial and technical fundamentals.
      • Presenting the project to public groups.
      • Conducting workshops with special interest groups—such as children, teens, and seniors—to gain feedback on their space needs.
      • Developing websites to promote the project and gain feedback.
      • Providing interviews to local newspapers, radio, and TV shows.
    • About the Author

      Jeffrey Scherer

      • Architect / Principal
      • jeffrey@msrdesign.com
      • 612 359 3223
      • View Bio